After growing up in Africa and studying Applied Art and Design, I joined the advertising industry – progressing from paste-up artist to art director. After some years in this field, I went to live in Hong Kong, where both my children were born and where I self-published my first book – “ A Hong Kong ABC”.
On returning to Africa, six years later, I started my own one-woman show, Fraser Design, which ran successfully for twenty years. During this time, my focus was more on design than advertising. I like the more grassroots nature of design and being involved in the development of an idea from the ground up. I have worked on many wonderful projects – from international exhibition stand design and construction to programmes, posters, and all related material for HIFA (Harare International Festival of the Arts). From corporate ID and branding to book illustration, layout and design.
I have recently found a fascination for surface pattern design and, after a gap of several years, am working on several new children’s books.